Develop rural tourism activity

Tourism favors local tourists. It is being structured to improve the touristic offer. This activity tries to bring out know-how, architectural and natural heritages, landscape, in particular through agro-tourism. Main objectives: - Found new ideas, answers, experiences - Introduce people to territory, to open new markets - Consolidate the identity and the image of the territory - Implement a concrete project

LAG area consists of two parts: one plain & a medium-sized mountain are. There are 2 principal towns & the LAG tries to develop links between those urban centers &rural areas. Agriculture & breeding is an important economic activity. There are 2 quality labels: AOP (protected designation of origin) Fourme de Montbrison (cheese) & Côte du Forez (wine). Timber industry is well developed & being structured. Industrial & craft industrial activities are diversified. Tourism favours local tourists.

LAG seeks: - Development & promotion of the territory - Work about territorial identity with tourism - New ideas for rural tourism - Stand back from territory to manage to a better valorization LAG Offers: - Tourism houses network - Mutualised organisation for touristic offers - Enhance & promote natural conservation areas & heritage - Nature tourism (eg: farming tourism, pedagogic farms, hostelling etc.) - Tourism in firms (industry, craft, agricult.) - Pays d’Art et d’Histoire logo

LAGs, territories with similar characteristics

Hungary, Italy, Slovenia, United Kingdom, Greece, Ireland, Sweden, Czech Republic, Luxembourg, Netherlands, Portugal, Malta, Poland, Austria, Bulgaria, Estonia, Spain, Slovakia, Belgium, Germany, Finland, Romania, Cyprus, Denmark, France, Lithuania, Latvia

Promotion, Tourism

20/08/2010