TOOL DETAILS
Title
Cost-effective dissemination tools developed by the Austrian Network for rural Development (Netzwerk Land)
Tool category
& type
Publications and Printed Products:
Keyword(s)
Campaign, General public, Leader, Promotional material
Summary
The Austrian National Rural Network (NRN) has a broad work program in terms of promoting rural development, among which six targeted posters were conceived in order to promote the diversity and innovativeness of LEADER projects in Austria.
Country
& RDP Region(s)
Austria
Main purpose
The purpose of developing these materials is to enhance visibility and transparency of money spent, by informing people about the wide range of benefits of LEADER Projects in Austria.
Related
tools used
A gallery of recently developed materials can be consulted at the following link: https://www.netzwerk-land.at/netzwerk/news/news-nwl/folder_summary_view?b_start:int=0&-C=
Target audience
EAFRD Beneficiaries:
Rural Development Stakeholders:
General Audience:
Date produced
2010
Cost range
up to €4 999
Publisher/
Organiser
Austrian National Rural Network
Distribution & Promotion
Poster printing can be an extremely impactful and low-cost way of communication, along with other types of visual materials. Another advantage of posters is that they can be customized for both small and large advertising initiatives.
Name of organisation
Austrian National Rural Network
Type of
organisation
National Rural Network
Name of contact person
Christian Jochum
Address
Netzwerk Land
Dresdner Strasse 68a
A-1200 Vienna
Telephone
0043-1-3321338-14