TOOL DETAILS
Title
A Radio Spot Advertisement For Local Development Support Available Through The RDP In Hungary
Tool category
& type
Audiovisual and Media:
Keyword(s)
Awareness raising, Cultural heritage, Enterprise, Rural tourism
Summary
This radio spot advertisement promotes the opportunities for local community development within the Rural Development Programme in Hungary. The spot informs that about €5 billion euro will be available for rural development support through until 2013, and that funds are available for the development of SMEs and tourism activities, renovation of villages and the preservation of cultural heritage. It informs about the deadline for application, and that detailed information can be found at www.umvp.eu. The advertisement was prepared with the support of the Managing Authority and the Hungary Rural Development Programme.
Country
& RDP Region(s)
Hungary
Main purpose
To inform potential beneficiaries about the opportunities for investment in local areas through the RDP - specifically Axes 3 and 4 for local area development.
Related
tools used
Simultaneous complementary advertising through print and electronic (website) media.
Target audience
EAFRD Beneficiaries:
Technical information
30" advertisement.
Date produced
2009
Publisher/
Organiser
Ministry of Agriculture and Rural Development
Distribution & Promotion
Ministry of Agriculture and Rural Development
Name of organisation
Ministry of Agriculture and Rural Development
Type of
organisation
Managing Authority
Audio
Name of contact person
No name provided
Address
Kossuth Lajos tér 11, POB 1, H-1860 Budapest
Telephone
00 36 1 301 4000