TOOL DETAILS
Title
OMÉK 2013 - Agriculture and Food Exhibition
Tool category
& type
Events:
Keyword(s)
Awareness raising, Events, Rural life
Summary
The Hungarian National Rural Network participated in the 76th National Agriculture and Food Exhibition (OMÉK 2013) together with LEADER LAGs and the institute housing its Permanent Secretariat, NAERDI. The farmers’ market organised by the Permanent Secretariat of the HNRN (“Vidék Mustra”) also moved to the premises of OMÉK for the duration of the fair.
Country
& RDP Region(s)
Hungary
Main purpose
At the HNRN stand visitors were able to find information about the activities of the Network, publications and the freely distributed magazine of the HNRN while short films about the work of the HNRN were shown in the background. This helped raise awareness about the Network, its wide range of activities and some of the initiatives taking place in rural areas.
Related
tools used
At the event, infosheets, magazines, the website and a video with English subtitles (https://www.youtube.com/watch?v=mqI_uTh8IqQ) were used to help raise awareness.
Target audience
EAFRD Beneficiaries:
General Audience:
Date produced
September 2013
Cost range
€5 000 to €9 999
Publisher/
Organiser
Hungarian National Rural Network
Distribution & Promotion
Participation in the exhibition was publicised through the magazine of the HNRN, the Facebook page and the Youtube channel of NAERDI (housing the Permanent Secretariat of the HNRN).
Assessment of effectiveness
Several hundred people – mostly past or potential EAFRD beneficiaries and stakeholders – visited the stand of the HNRN where they had the opportunity to ask questions, get information and publications about the work of the Network.
Name of organisation
Hungarian National Rural Network
Type of
organisation
National Rural Network