TOOL DETAILS
Title
Facebook Page of RUR@L INOV
Tool category
& type
Website and Social Media:
Keyword(s)
Advisory service, Agriculture, Innovation, Research, Sustainable agriculture
Summary
Under the motto "shedding light on the hidden innovation", the Facebook page of the project RUR@L INOV provides up-to-date information on innovation in sustainable agriculture. The overall objective of the project is to share information about innovation being developed and implemented by different types of organisations in the Portuguese rural areas. The Facebook wall allows the dissimination of up-to-date information and interaction with the public.
Country
& RDP Region(s)
Portugal
Main purpose
The main objective is to provide up-do-date information on topics related to innovation and sustainable agriculture to a large audience.
Related
tools used
Website, events, videos, newsletters, academic publications
Target audience
EAFRD Beneficiaries:
Rural Development Stakeholders:
General Audience:
Technical information
The Facebook website shares recent information about events, publications, interesting links, etc. It offers a lively space for interaction with users who are interested in innovation.
Date produced
2013
Cost range
up to €4 999
Publisher/
Organiser
Universidade de Trás-os-Montes e Alto Douro
Distribution & Promotion
Universidade de Trás-os-Montes e Alto Douro
Assessment of effectiveness
The Facebook page has been created in March 2003, reaching over 230 "fans" in September 2013. Other statistics are available though the built-in facebook applications and users interactions can be viewed under the posts.
Name of organisation
Universidade de Trás-os-Montes e Alto Douro
Type of
organisation
Research
Partner organisation(s)
Portuguese National Rural Network, UTAD, CETRAD
Image(s)
Name of contact person
Livia Madureira
Address
Universidade de Trás-os-Montes e Alto Douro
Quinta dos Prados
5000-103 Vila Real
Portugal
Telephone
+351 259 350 575
