TOOL DETAILS
Title
A Flyer About What The Italian NRN Is And What It Does
Tool category
& type
Publications and Printed Products:
Keyword(s)
National Rural Network, Public awareness, Rural society, Visibility
Summary
This flyer informs rural operators and the general public about the Italian National Rural Network, why it was established, how it works and its activities and services.
Country
& RDP Region(s)
Italy
Main purpose
The National Rural Network wanted to inform rural operators and the general public about the Italian NRN, why it was established, how it works, its activities and the services it provides. The reason for doing this is to raise the profile of the NRN and to help make it a more effective communication and support tool for rural development.
Related
tools used
Italian NRN website redesign.
Target audience
EAFRD Beneficiaries:
Rural Development Stakeholders:
General Audience:
Technical information
A4, full colour, folded twice (Leporello format), six sides leaflet.
Date produced
11/2010
Cost range
up to €4 999
Publisher/
Organiser
Italian National Rural Network
Distribution & Promotion
Italian NRN through its website and at events.
Assessment of effectiveness
The number of hits on the website appears to indicate that distribution of this flyer during conferences,workshops and other events has improved the visibility of the NRNs activities. Future plans include creating a tool that analyses NRN campaign results.
Name of organisation
NRN Italy
Type of
organisation
National Rural Network
File(s)
Name of contact person
Federica D'Aprile
Address
Via XX Settembre, n. 20 - 00187 Roma, Italy
Telephone
0039 06 4665 50 41