TOOL DETAILS
Title
Facebook Page of The Dutch Rural Network
Tool category
& type
Website and Social Media:
Keyword(s)
Communications, Cooperation, Information, National Rural Network, Participatory approach, Website & Social Media
Summary
The Facebook account created and managed by the NRN staff is conceived as an interactive communication tool through which information are reaching those interested in rural development at large and in the implementation of Rural Development Programme NRN staff make use of the generous social networking platform to promote the countryside in all its aspects and to support organizations’ and individuals’ initiatives in the area of agriculture, quality of life nature, social cohesion and village development. By posting and sharing other organisations’ posts on its Facebook account, NRN staff generates discussions that engage people on different topics relevant for rural development.
Country
& RDP Region(s)
Netherlands
Main purpose
Through consistent use of Facebook account features, the Dutch NRN aims at reaching a large audience interested in agricultural and rural development issues and to create communication linkages regarding public events, published articles, websites, workshops and thematic databases, while listening to the network participants’ needs and ideas.
Related
tools used
Website, Twitter account
Target audience
EAFRD Beneficiaries:
Rural Development Stakeholders:
General Audience:
Technical information
Launched 2012 and reached 132 "likes" in June 2013. Posting language is mainly Dutch, but some are in both Dutch and English. It helps sharing pictures and events details.
Date produced
2011
Publisher/
Organiser
Dutch National Rural Network / Netwerk Platteland
Distribution & Promotion
Dutch National Rural Network / Netwerk Platteland
Name of organisation
Dutch National Rural Network / Netwerk Platteland
Type of
organisation
National Rural Network
Name of contact person
Marga de Jong
Address
Kastanjelaan 5
3833 AN Leusden
The Netherlands
Telephone
+31 33 432 6000