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 TOOL DETAILS

Title

Blog ‘Decrypting EU Communications’

Tool category
& type

Website and Social Media:

  • Blogs
  • Keyword(s)

    EU institutions, Website & Social Media

    Summary

    The blog, which began in 2007, aims to increase understanding of projects and initiatives related to European Union communications. The blog is ran by an anonymous ‘blogger’ who is a communications consultant working on a Masters in Public and Corporate Communications.

    Country
    & RDP Region(s)

    France

    Main purpose

    The rationale behind the blog is to independently analyse and initiate debate on issues related to EU communications e.g. the democratic deficit, the EU and social media, European elections, EU communications campaigns etc.

    Target audience

    Rural Development Stakeholders:

  • Other Government
  • EU Institutions

  • General Audience:

  • Students
  • Youth
  • General Public
  • Urban Population
  • Rural Population
  • Other General Audience
  • Technical information

    The blog is based on the CMS WordPress.

    Date produced

    2007

    Cost range

    up to €4 999

    Publisher/
    Organiser

    Anonymous blogger - linked to...

    Distribution & Promotion

    The blog is promoted on Twitter with the account @lacomeuropeenne (almost 2 200 followers at the moment).

    Assessment of effectiveness

    There have been more than 900 blogposts since its launch in 2007. In 2012, the blog had 22 500 unique visitors.

    Name of organisation

    Anonymous

    Type of
    organisation

    Blogger working independently

    Image(s)

    Name of contact person

    Anonymous

    Telephone

    0000