TOOL DETAILS
Title
Flavours of Thessaly - A growth opportunity - multimedia CD promoting local gastronomy and tourism
Tool category
& type
Audiovisual and Media:
Keyword(s)
Audiovisual & media, Communications, Leader, Local food, Promotional material, Public awareness, Rural heritage, Tourism, Visibility
Summary
The CD was developed as a tool promoting local gastronomy from touristic perspective with the help of the information technology. Its main menu consists in an introductory section highlighting relevant historical and traditional aspects of the Thessaly traditional diet and cuisine and four sections dedicated to the four significant geographical areas with specific cuisine traditions. It presents the historic evolution of the diet in the area, and its specifics as compared with southern Greece diet and includes regional traditional dishes recipes. Each area is presented from geographical and historical point of view and this information is completed with data about its gastronomic identity, about local traditional festivities and with a map of the region.
Country
& RDP Region(s)
Greece
Main purpose
The CD was produced having as main purpose the support for the “revival” of the traditional gastronomic culture of the Thessaly region and its direct connection with the production of local products of highly added value and with making these products easily available to the visitors in the region.
Related
tools used
The Trikala Development Agency website, a map, a booklet and an album with the same purpose.
Target audience
EAFRD Beneficiaries:
Rural Development Stakeholders:
General Audience:
Technical information
The CR ROM was conceived to present a user friendly and clear menu giving access to a tree of options/menu choices: the four regions promoted and to a sub-menu for each offering information about geography, history, cultural heritage, gastronomic identity, local festivities and traditional dishes. A map is available in each sub-menu. Greek and English language.
Date produced
2011
Cost range
up to €4 999
Publisher/
Organiser
The Trikala Development Agency (KENAKAP S.A.)
Distribution & Promotion
The Trikala Development Agency (KENAKAP S.A.)
Name of organisation
The Trikala Development Agency (KENAKAP S.A.)
Type of
organisation
Public Body equivalent to a Local Action Group
Image(s)
Name of contact person
Leonidas Stergiou
Address
Ioanninon 84 - 422 00
KALAMPAKA
Greece
Telephone
+30 003024320
