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 TOOL DETAILS

Title

Social networking – Bulgarian Rural Network

Tool category
& type

Website and Social Media:

  • Facebook
  • Keyword(s)

    Communications, General public, National Rural Network, Networking, Visibility, Website & Social Media, Young people

    Summary

    The Facebook account created and managed by the NRN staff is conceived as an interactive communication tool through which information are reaching those interested in the implementation of Rural Development Programme and in rural development at large. Moreover, the Facebook account is used to involve stakeholders in discussing important issues, like discussion with experts on the topic "Implementation of projects under Measure 311" or to promote call for proposals and their results in term of selected projects. Through special posts NRN staff generates discussions that engage people on different topics relevant for rural development.

    Country
    & RDP Region(s)

    Bulgaria

  • [BG] National Level
  • Main purpose

    The Facebook account is created with the aim to involve general public, not only rural development stakeholders in debating rural development issues, in commenting and spreading relevant information and in generating their own content by making proposals, sharing within their own networks, so that the rural development become a hot topic and gets closer to the public.

    Target audience

    EAFRD Beneficiaries:

  • Farmers
  • Other rural businesses
  • Women
  • Youth
  • Marginalised and Disabled
  • Other EAFRD Beneficiaries

  • Rural Development Stakeholders:

  • NRNs
  • Managing Authorities
  • Other Government
  • LAGs
  • EU Institutions
  • Other Rural Development Stakeholders

  • General Audience:

  • Students
  • Youth
  • General Public
  • Urban Population
  • Rural Population
  • Other General Audience
  • Technical information

    One year old Facebook account, contains 7 photo albums for events organized or attended, 11 video describing successful projects implemented under RDP and promote NRN events. Mainly Bulgarian Language.

    Date produced

    2012

    Cost range

    up to €4 999

    Publisher/
    Organiser

    National Rural Network Bulgaria

    Distribution & Promotion

    A link on the NRNs website allows access to its Facebook page. It is also promoted through the help of the Network' s Twitter account.

    Name of organisation

    National Rural Network Bulgaria

    Type of
    organisation

    National Rural Network

    Image(s)

    Name of contact person

    Lydia Koleva

    Address

    55, Hristo Botev Blvd, 1040 Sofia, Bulgaria

    Telephone

    + 359298187431