TOOL DETAILS
Title
Social network tool for communicating rural development – Facebook account of the Walloon Rural Development Network
Tool category
& type
Website and Social Media:
Keyword(s)
Audiovisual & media, Communication technology, Communications, Exchange, General public, Information technology, Internet
Summary
A Facebook account was created and it is managed by the Walloon Network for Rural Development in Belgium. It meets its information and communication needs by reaching a varied rural and urban audience, overcoming the geographical borders, making the network visible to its potential partners. It provides an easy way of engaging feedback and comments from rural development stakeholders and offers a platform for sharing pictures and videos.
Country
& RDP Region(s)
Belgium
Main purpose
Network Support Unit (NSU) uses this Facebook for more than two years with two main objectives: 1) to disseminate information about events, workshops, publications, field visits that the network organizes, and 2) to help the network staff being better and faster informed about events, productions, publications of their partners that subscribed as friends on Facebook than using regular e-mails accounts.
Related
tools used
Facebook is naturally connected with other tools such as Twitter, the website of the Network, the electronic newsletter. It is a great time-saver. When information is published on the website, it can directly be resumed on Facebook and Twitter.
Target audience
EAFRD Beneficiaries:
Rural Development Stakeholders:
General Audience:
Technical information
Facebook account allows creating interest groups, sending invitations to events, sharing web links and videos. It acts as an interesting complement to the network website. It only publish information that network owns: its own publications and events, some partner productions that have been previously assessed. Personal opinions of the team are strictly prohibited. Currently it contains 4 photo albums and reached 338 likes.
Date produced
11/12/2012
Cost range
up to €4 999
Publisher/
Organiser
Walloon Network for Rural Development
Distribution & Promotion
Walloon Network for Rural Development
Assessment of effectiveness
338 people like this page
190 people talk about it
People from France, Sweden, United Kingdom, Romania, Estonia, Slovakia like this page
Name of organisation
Walloon Network for Rural Development
Type of
organisation
National Rural Network
Image(s)
Name of contact person
Cécile Schalenbourg
Address
Rue de Liège 83 - 4357 LIMONT
Telephone
+32 19 54 60 51
