TOOL DETAILS
Title
Video – Bulgarian students of an agricultural vocational school present traditional and unusual plants well fitted for farming in Bulgaria
Tool category
& type
Audiovisual and Media:
Keyword(s)
Added-value, Audiovisual & media, Awareness raising, Communications, Entrepreneurship, Farm diversification, Fruit, Horticulture, Innovation, Students, Young farmers, Young people
Summary
‘What’s that plant’? Like in a school project the video brings to the viewers’ attention unusual and forgotten plants suitable for a farming business in Bulgaria – roses, peanuts, quinces, etc. The farmers-to be explains their origins, their main characteristics and make the viewer discover their links to Bulgarian farming traditions and offers interesting ideas for processing business.
Country
& RDP Region(s)
Bulgaria
Main purpose
It aims at promote how innovation and tradition could get together in Bulgarian farming field highlighting appropriate crops with good economic value.
Related
tools used
Website of the project and YouTube channel
Target audience
EAFRD Beneficiaries:
Rural Development Stakeholders:
General Audience:
Technical information
Video; Duration: 8m 05s; Language: Bulgarian with English script via Youtube. Video consist mainly in interviews with students presenting their findings in an interesting way, and cards with relevant information about how each crop they present could add more value to a traditional farm.
Date produced
2011
Cost range
up to €4 999
Publisher/
Organiser
STRATEGMA Agency
Distribution & Promotion
STRATEGMA Agency within the information campaign CAP: re:turn to the future
Name of organisation
STRATEGMA Agency
Type of
organisation
private management consultancy organisation
Video
Image(s)
Name of contact person
STRATEGMA Agency
Address
18 "G.S.Rakovski" str., 4 fl.
1202, Sofia, Bulgaria
Telephone
+35929814738
