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Brochure for promoting the approach and the results of the Austrian Agri-Environmental Programme - ÖPUL”.

Tool category
& type

Publications and Printed Products:

  • Brochure
  • Keyword(s)

    Agri-environment, Awareness raising, Leader, Promotion


    The brochure describes in a simple way the targets of the programme and the measures financed by ÖPUL. Using testimonials was one of the of the simplest and most effective ways of adding punch and power to the brochure; Therefore, beside of the foreword signed by the Minister of Agriculture himself, facts and figures relevant for the national level, the floor was given to the final beneficiaries, seven farmers who are explaining how they protect the environment with their agriculture and preserve it for future generations.

    & RDP Region(s)


    Main purpose

    To promote the approach and the results of the Austrian Agri-Environmental Programme - ÖPUL”, by showing concrete results as told by seven farmers who have benefited from the EAFRD agri-environmental scheme.

    Target audience

    EAFRD Beneficiaries:

  • Farmers

  • Rural Development Stakeholders:

  • NRNs
  • Managing Authorities
  • LAGs
  • Other Rural Development Stakeholders

  • General Audience:

  • General Public
  • Date produced

    March 2011

    Cost range

    up to €4 999


    Austrian Rural Development Network

    Distribution & Promotion

    ÖPUL is the Austrian Agri-Environmental Programme established to promote agricultural production methods compatible with the requirements of the protection of the environment, extensive production, and the maintenance of the countryside.

    Name of organisation

    Austrian National Rural Network

    Type of

    National Rural Network


    Name of contact person

    Christian Jochum


    Netzwerk Land
    Dresdner Strasse 68a
    A-1200 Vienna