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YouRural Net – Social Network for Young Farmers

Tool category
& type

Website and Social Media:

  • Forums, online communities, etc
  • Keyword(s)

    Agriculture, Networking, Young farmers


    YouRural Net is a web community of young farmers, developed by the Youth Working Group of the Italian National Rural Network, which offers tools to share knowledge, experiences and best practices. Most young farmers live in highly rural areas, some very isolated. This limits the opportunity to communicate with their peers and benefit from peer-to-peer learning. The development of a web based community enables these farmers to have regular contact with like-minded people and share their personal and professional experiences of being young farmers in Italy.

    & RDP Region(s)


  • [IT] National Level
  • Main purpose

    Based on the concept of "collective intelligence", the platform aims to share knowledge, experiences and best practices between young farmers, rural development actors, representatives of institutions and industry organisations, university students and teachers, agronomists, etc.

    tools used

    Many posts are also published on the NRN Youth Groups twitter account, @youngruralnet, in order to raise awareness of the social network community.

    Target audience

    EAFRD Beneficiaries:

  • Youth

  • Rural Development Stakeholders:

  • Other Rural Development Stakeholders
  • Technical information

    A brochure and link to the site is available at

    Date produced


    Cost range

    €25 000 to €49 999


    Italian National Rural Network

    Distribution & Promotion

    The website is promoted by the Italian NRN

    Assessment of effectiveness

    The community was established in June 2011 and today YouRural Net has over 1 050 members, the majority of which are young farmers. The site has had 41 000 visits from 22 000 individual visitors.

    Name of organisation

    Italian NRN

    Type of

    National Rural Network


    Name of contact person

    Riccardo Passero


    0039 06 46 65 50 43