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Swedish National Rural Network's Facebook Page

Tool category
& type

Website and Social Media:

  • Facebook
  • Keyword(s)

    Communications, Cooperation, Information, National Rural Network, Website & Social Media


    The Swedish National Rural Network (NRN) decided to create and manage an official Facebook account and use it as an interactive communication tool through which information are reaching those interested in the implementation of rural development programmes and of rural development activities in general. The social networking platform is a good channel to engage partners and stakeholders in discussions on various topics relevant to the rural development community. The NRN posts recent videos, interviews and articles that keep their followers up-to-date on the latest developments.

    & RDP Region(s)


  • [SE] National Level
  • Main purpose

    The creation of this Facebook account helped the Swedish NRN reach a wide audience interested in agricultural and rural development issues. This communication exchange platform provides current and relevant data. It is an easy-to-use tool that allows followers to give and receive feedback as well as to share their experiences.

    tools used

    Photos and Youtube videos

    Target audience

    EAFRD Beneficiaries:

  • Farmers
  • Other rural businesses
  • Women
  • Youth
  • Marginalised and Disabled
  • Other EAFRD Beneficiaries

  • Rural Development Stakeholders:

  • NRNs
  • Managing Authorities
  • Other Government
  • LAGs
  • EU Institutions
  • Other Rural Development Stakeholders

  • General Audience:

  • Students
  • Youth
  • General Public
  • Urban Population
  • Rural Population
  • Other General Audience
  • Technical information

    The Facebook account allows the Swedish NRN to share information about events, organizations involved in rural development and about rural development projects and initiatives. In June 2013, the Swedish NRN account had reached over 361 likes. Swedish is the main language.

    Date produced


    Cost range

    €5 000 to €9 999


    Swedish National Rural network / Landsbygdsnätverket

    Distribution & Promotion

    Swedish National Rural network / Landsbygdsnätverket

    Assessment of effectiveness

    The Facebook page of the Swedish NRN is regularly updated and commented by users. Its effectiveness can be measured by embedded Facebook statistics.

    Name of organisation

    Swedish National Rural network / Landsbygdsnätverket

    Type of

    National Rural Network


    Name of contact person

    Maria Gustafsson, Nils Lagerroth, Hans-Olof Stålgren


    551 82 Jönköping, Sweden


    +46 36 155000