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Online social networking - Facebook Page of the Irish Rural Network

Tool category
& type

Website and Social Media:

  • Facebook
  • Keyword(s)

    Communications, Cooperation, Information, National Rural Network, Website & Social Media


    The Facebook page of the Irish Rural Network is mostly used to promote agriculture and rural development in Ireland by sharing links, articles, videos and websites or by disseminating information about workshops or other events organised by the Irish Rural Network. It is meant to be a communication platform that creates a place for discussing and sharing experiences related to rural development, agriculture, environment and natural resources, allowing interactivity, in form of comments and sharing. It shares official photos and videos about the NRN’s activities.

    & RDP Region(s)


  • [IE] National Level
  • Main purpose

    The main objective behind creating and consistent managing of this professional profile on Facebook is to allow professional presence on one of the most used social media platforms. It offers the possibility to officially deliver and up-date messages in order to inform potential partners and beneficiaries and to offer them a platform where they can contribute with ideas and opinions that could increase public support for rural development initiatives.

    tools used

    Pictures, documents

    Target audience

    EAFRD Beneficiaries:

  • Farmers
  • Other rural businesses
  • Women
  • Youth
  • Marginalised and Disabled
  • Other EAFRD Beneficiaries

  • Rural Development Stakeholders:

  • NRNs
  • Managing Authorities
  • Other Government
  • LAGs
  • EU Institutions
  • Other Rural Development Stakeholders

  • General Audience:

  • Students
  • Youth
  • General Public
  • Urban Population
  • Rural Population
  • Other General Audience
  • Technical information

    All posts are in English, but Facebook provides people with a "See translation" link allowing to read posts in the language your Facebook account is set on. Users will automatically become a fan of the page by clicking on the ‘Like’ button. This Facebook profile contains an analytics tool through Facebook Insights which can help monitor the performance and views of posts. In June 2013, the Facebook page counted over 731 "likes".

    Date produced


    Cost range

    up to €4 999


    Irish Rural Network

    Distribution & Promotion

    Irish Rural Network

    Assessment of effectiveness

    The Facebook page of the network is regularly updated.

    Name of organisation

    Irish Rural Network

    Type of

    National Rural Network


    Name of contact person

    Ciaran Lynch


    The Rural Development Support Unit, Ballingarrane Technology Park, Clonmel, Co. Tipperary, Ireland


    +353 504 28123