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Official Twitter account of the Spanish Ministry of Agriculture, Food and Environment

Tool category
& type

Website and Social Media:

  • Twitter
  • Keyword(s)

    Cooperation, Information, Participatory approach, Website & Social Media


    Managed by the Spanish Ministry of Agriculture, Food and Environment, the Twitter account represents another social network through which the Ministry stays connected with people involved in agriculture and rural development activities. It helps providing information on rural development, agriculture, environment, and information on upcoming events and conferences organised by the Ministry or attended by the Ministry. Short texts with the latest news are posted, linking the Ministry and individuals interested in rural wildlife, agribusiness, nature science, linking researchers and communicators, charities and local businesses. The Ministry uses hashtag (#) to categorize the different kind of subjects covered via its tweets. Some examples of hastags: #PAC, #consimidores (consumers), #agua (water) #Análisis (analyses), etc.

    & RDP Region(s)


  • [ES] National Level
  • Main purpose

    The main purpose of the Twitter account is to promote the activities of the Ministry of Agriculture, Food and Environment in support of agriculture and rural development and to bridge people’s efforts in this field. The principle used is to get a social network approach on agricultural and rural development issues through this micro-blogging platform and through the sharing method called "re-tweeting".

    tools used

    Website, pictures and YouTube channel

    Target audience

    EAFRD Beneficiaries:

  • Farmers
  • Other rural businesses
  • Women
  • Youth
  • Marginalised and Disabled
  • Other EAFRD Beneficiaries

  • Rural Development Stakeholders:

  • NRNs
  • Managing Authorities
  • Other Government
  • LAGs
  • EU Institutions
  • Other Rural Development Stakeholders

  • General Audience:

  • Students
  • Youth
  • General Public
  • Urban Population
  • Rural Population
  • Other General Audience
  • Technical information

    In June 2013 the Twitter page counted 2,860 tweets and was followed by 18,068 people. Official Photos are shared.
    All tweets are in Spanish.

    Date produced


    Cost range

    up to €4 999


    Ministerio de Medio Ambiente y Medio Rural y Marino

    Distribution & Promotion

    Ministerio de Medio Ambiente y Medio Rural y Marino

    Assessment of effectiveness

    Tweets are posted regularly and the overall effectiveness can be measured with the help of tweeter statistics.

    Name of organisation

    Ministerio de Medio Ambiente y Medio Rural y Marino

    Type of

    Managing Authority


    Name of contact person

    Ministerio de Medio Ambiente y Medio Rural


    C/. Alfonso XII, 62
    28071 - Madrid


    +34 91 3471503