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Web portal supported by NRN England to inform and advise the livestock farmers in the North West region

Tool category
& type

Website and Social Media:

  • Other Website and Social Media
  • Keyword(s)

    Added-value, Advisory service, Animal health, Funding opportunities, Information, Livestock, Thematic, Website & Social Media, Young farmers


    The web portal is the result of a project initiated to create a communication channel between farmers and businesses, channel that encourages the transfer of knowledge and information about activities funded under England RDP. The platform contains sections dedicated to latest news and relevant technical fact sheets as well as reports from demonstration events and group meetings. Relevant stakeholders and experts that shares facts, data, information and ideas about funding opportunities under English RDP in order for livestock farmers to get inspired and encouraged. It makes more visible to the stakeholders the use of rural development funds by sharing a large series of (video) case studies and podcasts. An events calendar feature powered with an online booking facility is also made available to portal users. It catalyses communication regarding important issues for livestock farmers and helps advisory services finding the most suitable consultancy approach.

    & RDP Region(s)

    United Kingdom

  • [UK] England
  • Main purpose

    The web portal is meant to link the programmes’ informative and advisory services with farm businesses with the goal of improving farm competitiveness, animal health and welfare and to ensure efficient use of farm resources. It disseminates information about various ways of using European Union Funds for Agriculture. It shows effectiveness in developing entrepreneurship and dynamic changes in rural areas.

    tools used

    Facebook, YouTube, Twitter and Vimeo accounts

    Target audience

    EAFRD Beneficiaries:

  • Farmers
  • Other rural businesses
  • Youth
  • Other EAFRD Beneficiaries

  • Rural Development Stakeholders:

  • NRNs
  • Other Government
  • Other Rural Development Stakeholders

  • General Audience:

  • Students
  • Youth
  • Rural Population
  • Technical information

    The web platform functioning as an e-channel has a rich menu of choices for stakeholders interested in livestock latest developments and opportunities. Information is retrievable with the help of a filtering menu by livestock type, region, thematic. Monthly and quarterly newsletters are also broadcasted.

    Date produced

    updated 2013

    Cost range

    up to €4 999


    Myerscough College

    Distribution & Promotion

    Myerscough College, Northwest Regional Development Agency (NWDA)

    Name of organisation

    Northwest Regional Development Agency (NWDA)

    Type of

    Non-departmetal public body

    Partner organisation(s)

    Myerscough College, Northwest Regional Development Agency (NWDA), SAC Consulting


    Name of contact person

    Adrian Capstick


    Myerscough Hall
    St Michaels Road
    PR3 0RY


    +4401995 642 206