Restructuring the bottling plant of the winery Bodegas Latúe
A winery in response to the market swifts decided to restructure its bottling plant in order to widen the range of high quality wines produced.
The winery and celar Bodegas Latúe in Castilla la Mancha, Spain, is focused on international exports of the high quality wines produced by the local cooperative.
The winery in response to the increasing demand of the markets for more differentiated products such as limited editions, smaller bottle sizes, sparkling wines for celebrations, etc., used EAFRD support for restructuring its bottling plant.
Diversifying the products while keeping the quality of the wines has allowed to already increasing the selling price by 27%.
With the new bottling plant this raise is expected to be double the original selling prize.
The investments will help maintain the population in these rural areas thus contributing to environmental and societal benefits.