Case Study: RDP launch campaign in Finland
A dedicated communications campaign to promote the launch of the Rural Development Programme (RDP) in Finland.
This methodological case study explores the communications campaign related to the launch of Finland’s Rural Development Programme (RDP).
The Group of Four were delighted with stakeholder engagement achieved through the campaign. It is now hoped that this engagement translates into long-term benefits for RDP implementation and the achievement of rural development objectives in Finland.