In an area where the agricultural sector is under pressure due the expansion of a nearby urban centre, the diversification of farming activities e.g. ice-cream production and marketing, can ensure the farm’s sustainability.
Projects & Practice
The cooperative ‘Dobrina’ used LEADER support for awareness raising and capacity building activities in order to promote locally produced high quality fresh food to public schools and attract more producers.
A French region developed its own brand that capitalises on its culinary tradition, as well as the diversity and quality of its local produce.