An EIP Operational Group was set up to strengthen the food chain and create short distribution channels for small and medium farms in the Madrid region.
Projects & Practice
In an area where the agricultural sector is under pressure due the expansion of a nearby urban centre, the diversification of farming activities e.g. ice-cream production and marketing, can ensure the farm’s sustainability.
A winery in response to changing consumers’ preferences, decided to restructure its bottling plant in order to widen the range of high quality wines produced.
A French region developed its own brand that capitalises on its culinary tradition, as well as the diversity and quality of its local produce.