In an area where the agricultural sector is under pressure due the expansion of a nearby urban centre, the diversification of farming activities e.g. ice-cream production and marketing, can ensure the farm’s sustainability.
Projects & Practice
Setting up an innovative lavender distillery in response to increasing market demands for high quality, niche products.
A young female farmer used RDP support to set up a traditional backing oven and start selling organic bread in the local area.
A French region developed its own brand that capitalises on its culinary tradition, as well as the diversity and quality of its local produce.