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Base de données des projets PDR

A New Recipy for a High Value Potato Supply-Chain

Summary

In the middle of Italy, a consortium of cooperatives and producers inspired by a local Nature Reserve, bought the equipment needed to set-up an innovative, high-value supply-chain of ready-to-use potatoes, achieving good results.

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Background

The Consorzio Pataticoltori del Viterbese (CO.PA.VIT.) is a consortium among potato producers that was set-up in 2008. Its establishment was promoted by a local Nature Reserve (“Monte Rufeno”), as a result of the consultation among local stakeholders concerning the future sustainable development of the area. The Consortium soon realised that in order to achieve its original mission and to create added value for the producers it needed to create a modern plant where to process the potatoes. The plant was set-up in late 2010, but it needed to be complemented with adequate equipment to operate.

Objective

The completion of the potato plant and the purchase of modern equipment were prompted by the need to qualify and strengthen the cooperative’s potato supply-chain value, enabling to directly prepare and sell a new line of product: 5 distinct types of peeled potatoes. The new plant also aimed at increasing cooperation among the hundreds of potato producers active in this part of Lazio region: a production of more than 50 000 tonnes of potato was at stake, and more than 600 producers were involved.

Main activities

Funding from measure 123 was mainly used to purchase modern equipment to prepare the potatoes. It included: a cleaning section (with pressurized air); a peeling unit; a main conveyor belt, where the workers separate the potatoes that do not comply with quality standards; a cutter to prepare the five, distinct potato sizes; a precision optical selector; an ozone-dispensing machine that prevents the blackening of peeled potatoes; and a packaging machine, able to prepare bags up to 5 kilos.

Results & Benefits

Selling 'ready-to-use' potatoes provided value added to a part of the production that buyers would not purchase due to minor problems (e.g. small size). The plant gathered the producers under one organisation (the Consortium) thus preventing possible competition among them. The project fostered the start of other initiatives concerning the sustainable management of potatoes. The plant was the reference point for starting the process to achieve the PGI certification of Alto Viterbese Potato.

Lessons learnt

Although sometimes cooperation among the actors of the food supply-chain is not always successful, this project shows that it is feasible to gather a large number of farmers and producers and make them follow the same path under a commonly agreed objective, the development of the territory focused on an improved product and process, also involving other stakeholders (e.g. universities).

Project location and other information

The project is located in the industrial area of Aquapendente, Viterbo province- Lazio region.

Region

Lazio

RDP Territory

Lazio

Total project cost (€)

761 604

EAFRD contribution (€)

134 042

National contribution (€)

170 600

Private contribution (€)

456 962

Contact name

Massimo Bedini

Telephone

+39 0763 733442

Languages for contact

Italian

At a glance

Country

Italy

Final beneficiary type

Producer groups

Budget range

€100 000 - €500 000

Start date:

01/03/2009

End Date:

30/04/2011

Theme / Measure:

• Competitiveness of Agriculture & Forestry
• Restructuring, developing physical potential, and promoting innovation
• 123. Adding value to agricultural and forestry products

Keywords:

Added-value, Food quality , Packaging, Agri-food industry, Quality certification

Last update

18/12/2013