CRAFT: Cultural Rural Attraction for Tourism

The aim is to form an international cultural network covering the chosen EU nations and their LAGs. The outcome of the project is a marketing network that is operational and prevails after the project ends as a normal, commercial operation under the developed brand, assisted by the help of the participating LAGs. Besides it aims to enhance lifelong learning, the tourism appeal of the area, the marketing network and the possibilities for future offering, enterprising, development of new products.

Following the preliminary research project during 2009 with Lithuanian Prienai LAG, the purpose & aim of the project is to enhance the possibilities of rural development of Southern Päijänne region exploiting TNC in: increase knowledge of cooperation& lifelong learning; development of music, arts & crafts education sector;cultural exchange;student exchange;research on local handicraft tradition;establishing tourism, arts & crafts centres, supporting SMEs& fulfilling their service needs.

The main goal is to brighten the cultural offer& tourism image of the region & enhance its international fame as an interesting tourism destination exploiting the TNC working methods in order to create a frame that enables the local operators to develop local cultural tourism events, products and services, & to effectively & collectively market these under the developed, international brand.

LAGs, companies, organisations and local inhabitatnts

Hungary, Italy, Slovenia, United Kingdom, Greece, Ireland, Sweden, Czech Republic, Luxembourg, Netherlands, Portugal, Malta, Poland, Austria, Bulgaria, Estonia, Spain, Slovakia, Belgium, Germany, Finland, Romania, Cyprus, Denmark, France, Lithuania, Latvia

Culture, Tourism

20/01/2010